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Soccer Star Katie Achieves Kestrel Goal

Keen footballer Katie Sampson has achieved a personal goal after being appointed Kestrel’s new business development manager.

The 26-year-old who graduated with a Sport Business Management degree will now be pitching new products to a growing customer base across the Midlands, South Wales and the South West of England.

Worcester-based Katie took a graduate job in construction and worked for two years for one of Kestrel’s distributors, before joining Kestrel’s manufacturing team.

Although many months were spent in lockdown due to the Coronavirus pandemic, she already had plans to further her career in the construction industry.

“I love working in construction because there’s always something new being developed and there’s never a quiet moment,” she said.

“You also get to meet many different people on a building site who are straight-talking and don’t hold back with what’s on their mind and I find that refreshing.”

Katie also has a very clear vision on how to develop her new role: “My main aim is to look after existing customers, helping them to develop their business with Kestrel products, whilst also expanding our product portfolio to distributors.”

Katie, who plays football for Worcester City FC, is recovering after surgery on a knee injury.

“I’ve spent a lot of time indoors because I’m not playing football, which has given me the time to really research the trends of the manufacturing sector,” she added.

“With more people spending time at home and fewer opportunities to spend money, many are investing in renovations. which can only benefit Kestrel and its distributors.”

Owen Thorogood, sales and marketing director for Kestrel said: “Katie is one of our shining lights in Kestrel and we look forward to watching her hit the ground running with her new role.

“She has the drive, personality and determination to fulfil her goals and I’m sure she will prove an asset to not only Kestrel but to all of our customers in the Midlands, South Wales and the South West over the coming years.”